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RESOURCES


RESOURCES: PAPERS & PRESENTATIONS

Author : Antoni Serra Cantallops
School/Work Place : University of the Balearic Islands, Spain
Contact : antoni.serra@uib.es
Year : 2004

In year 2001, the Government of the Balearic Islands decided to establish a tourism tax, named "ecotax", as an important measure to achieve a more sustainable tourism model for the islands. This paper analyses the background of the ecotax, the objectives of the measure, its functioning and the criteria for the projects in which funds will be invested. Before implementation of the measure, some research was undertaken by the University of the Balearic Islands to analyse potential impact on tourism demand and on the image of the islands: main results from this research are highlighted in the paper. Results from a large residents attitude survey are also described as well as tourism industry reaction to the measure.


List of Articles
No. Subject Views Datesort
5 Think Tank XVIII Advocating the utilisation of visitor book inscription... file 391 Jan 07, 2019

Key words: Visitor books, visitor experience, visitor satisfaction, Mnemba Island, Zanzibar.

Author: Kevin Mearns 

Year: 2018 

4 Think Tank XVIII What to communicate about sustainability actions of Fi... file 646 Jan 07, 2019

Key words: sustainability, responsibility, marketing, communication, Finland, villa holiday

Author: Katja Pasanen 

Year: 2018 

3 Think Tank XVIII Persuasive communication: an experiment on hotel guest... file 748 Jan 07, 2019

Key words: personal values, smart water-saving technology, community-based social marketing, science communication, pro-environmental behaviour, field experiment.

Author: Pablo Pereira-Doel, Xavier Font & Candice Howarth 

Year: 2018 

2 Think Tank XVIII Deconstructing mass tourism with “upscale, all-year-ro... file 567 Jan 07, 2019

Key words: local residents, seasonality, mass tourism, sustainability, tourism development

Author: Tina Šegota 

Year: 2018 

1 Think Tank XVIII Sustainable Experience: Innovative sustainable communi... file 1083 Jan 07, 2019

Key words: Customer Experience, Sustainable Marketing, CSR, Communication, Hospitality Management

Author: Annkathrin Weiss & Matthias Straub 

Year: 2018 

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