Author : Anja Hergesell, Ulrike Bauernfeind & Dagmar Lund-Durlacher
School/Work Place : MODUL University Vienna, Austria
Contact :,,
Year : 2009

The role of human resources in sustaining hospitality enterprises has long been recognized (Hjalager und Andersen 2001; Baum 2007). Personnel are considered vital for the delivery of touristic experiences, thus being a central ingredient of the product offer (Baum 2007). Despite the high unemployment in the sector (Smeral, Huber et al. 2008), several researchers have reported on difficulties of hospitality enterprises to fill their vacancies (Hjalager und Andersen 2001; Smeral, Huber et al. 2008) and retain their employees (Iverson und Deery 1997; Hjalager und Andersen 2001; Smeral, Huber et al. 2008). While turnover may have positive effects for the employees in terms of competence development (Deery und Shaw 1997) and hence somewhat also benefit the companies, exiting the sector might be considered a “brain drain” in the hospitality industry (Ross 1997).

The generally identified competition with other sectors for qualified personnel (Hjalager und Andersen 2001), on the one hand, and the profound global trends that challenge hospitality enterprises (Dwyer, Edwards et al. 2009), on the other, in particular demographic changes drive the present study. Suggesting a decrease in the availability of the “traditional” labor force (Smeral, Huber et al. 2008) and an intensification of employee driven mobility (Baum 2007), the research aims to understand the mobility from the hospitality sector to other industries, in order to develop strategies of how to retain and attract workers. The study explores the employees’ and former employees’ perceptions of the work in the hospitality industry attempting to identify the underlying beliefs and attitudes that shape peoples’ behavior in regards to their continuance or abandonment of the industry. Being frequently termed as a “women industry” (Stuppäck 2005) and recognizing the unused potential of female labor in the case study country of Austria (Ramb 2008), the focus of the study lies on females, hence excluding gender-related differences in perception as suggested by Purcell (1996) by examining a purposeful female sample.

List of Articles
No. Subject Views Datesort
294 Think Tank IX Valuing Open Innovation Environments in Tourism Educat... file 5948 Oct 13, 2013

The world has changed tremendously since the publication of Our Common Future by the World Commission for Environment and Development (1987), which elevated the concept of sustainable development from grassroots initiatives to the forefront...

Author: Janne Liburd & Anne-Mette Hjalager 

Year: 2009 

293 Think Tank IX Sustainable Tourism Principles Reflected in Award-Winn... file 4355 Oct 13, 2013

There has been increased attention given to sustainable tourism monitoring and evaluation efforts, including corporate policies, guidelines and codes of conduct as well as certification programs (e.g., Dodds and Joppe 2005; Font and Harris ...

Author: Stuart Levy & Donald Hawkins 

Year: 2009 

292 Think Tank IX Sustainable Tourism Development Plan for the Old City ... file 8330 Oct 13, 2013

This research aims to propose a sustainable tourism development plan for the City of Nan. Since the year 2000, Nan civil society leaders, national and international stakeholders have tried to develop Nan into a world heritage destination. I...

Author: Donruetai Kovathanakul 

Year: 2009 

291 Think Tank IX Exploring Tourists’ Environmental Learning, Values, an... file 5436 Oct 13, 2013

There is a need for a research agenda, which achieves a holistic understanding of the nature and influences of environmental learning on tourists’ environmental values and travel experiences in relation to climate change. Why, because touri...

Author: Ulrike Kachel & Gayle Jennings 

Year: 2009 

290 Think Tank IX De-constructing the Cosmopolitan Gaze file 3227 Oct 13, 2013

Introduction: Nurturing effective intercultural dialogue through tourism has been positioned to be an emergent challenge to tourism professionals working toward sustainability in a globalised world (Robinson and Picard 2006). This interdisci...

Author: Patricia Johnson 

Year: 2009 

289 Think Tank IX Developing a knowledge platform on value of parks for ... file 2997 Oct 13, 2013

National Parks and other protected natural areas are a significant point of focus for tourism activity globally. Consequently it is important to understand the values of parks for tourism to assist with effective policy, planning and manage...

Author: Michael Hughes & Jack Carlsen 

Year: 2009 

288 Think Tank IX Do Chinese tourists find their in-group members more t... file 2167 Oct 13, 2013

Furthermore, social identity theory suggests that people are attracted to others who are familiar to themselves because their similarity reinforces their self-image (Tajfel, 1982), and that people from collectivist culture tend to favour in-...

Author: Rui Jin Hoare, Ken Butcher & Danny O'Brien 

Year: 2009 

287 Think Tank IX The elusiveness of sustainability in tourism: The cult... file 6363 Oct 13, 2013

Sustainable tourism is perhaps the most prominent feature of contemporary tourism discourse. However, despite its prominence for several decades, achieving sustainability remains as elusive as ever. This paper explores the concept of the cu...

Author: Freya Higgins-Desbiolles 

Year: 2009 

» Think Tank IX The role of values in sustaining the hospitality labou... file 6608 Oct 13, 2013

The role of human resources in sustaining hospitality enterprises has long been recognized (Hjalager und Andersen 2001; Baum 2007). Personnel are considered vital for the delivery of touristic experiences, thus being a central ingredient of ...

Author: Anja Hergesell, Ulrike Bauernfeind & Dagmar Lund-Durlacher 

Year: 2009 

285 Think Tank IX Valuing water: Perceived differences in attitude and u... file 5027 Oct 13, 2013

The recent explosion of second home development in tourism areas around the world is a reflection not only of the increased mobility of capital and people associated with the effects of globalization but also the development models employed ...

Author: Alison M. Gill, Peter W. Williams & Shelagh Thompson 

Year: 2009 

284 Think Tank IX Tourism Price Competitiveness: a neglected ‘value’ in ... file 3614 Oct 13, 2013

Price competitiveness is one of the most important factors in the overall tourism competitiveness of a country or a destination. There is widely accepted evidence that prices are one of the most important factors in decisions about whether, ...

Author: Larry Dwyer & Peter Forsyth 

Year: 2009 

283 Think Tank IX Values: Dollars, trees or feelings? file 2725 Oct 13, 2013

The importance of values to tourism is but one aspect of the importance of values in human interactions with the natural environment and even more broadly to the human condition. However, attempts to understand the impact of values on behav...

Author: Denise Dillon 

Year: 2009 

282 Think Tank IX Using Social and Political Values to Assess Host Commu... file 3997 Oct 13, 2013

Tourism, like any other endeavour, operates within the social and political domains of a community, and it is therefore likely that residents with different social and political values would hold different representations of tourism. In the ...

Author: Margaret Deery, Leo Jago & Liz Fredline 

Year: 2009 

281 Think Tank IX Labour Justice and Sustainable Tourism: The Centrality... file 7089 Oct 13, 2013

What we value is intricately linked to our morality and our ethics, whether personal or corporate. Sustainability is essentially a statement of morality, embedding as it does the notion of inter- and intra-generational equity. This includes,...

Author: Stephanie Chok & Jim Macbeth 

Year: 2009 

280 Think Tank IX Revitalizing Community Values through Railway Regenera... file 8514 Oct 13, 2013

This paper presents a tourism research and education approach for the optimization of social capital invested in community action in support of railway tourism in the Asia Pacific region. The main hypothesis of the research is that railway r...

Author: Ian Chaplin 

Year: 2009 

279 Think Tank IX How to create superior value in sustainable tourism: ... file 7547 Oct 13, 2013

Extensive research and practical implementation concerning the value of natural resources has thus far been conducted when one considers for example wildlife-, eco- and cultural tourism, however many of these values originate from industry ...

Author: Philipp E. Boksberger & Jack Carlsen 

Year: 2009 

278 Think Tank IX The West in the East: Conflict in the Values of Volunt... file 4490 Oct 13, 2013

Consequently, the aim of this research was to explore the complexity of trying to work within a framework of sustainability, with a given number of stakeholders (in this case, a UK organisation, its customers (volunteers, primarily British) ...

Author: Angela M. Benson 

Year: 2009 

277 Think Tank IX What do sustainable tourism researchers value? An anal... file 7631 Oct 13, 2013

Sustainable Tourism has emerged as a major field of specialisation within tourism and has been so pervasive that some have suggested that the field represents a fifth platform of tourism research, while others have argued that the field has...

Author: Pierre Benckendorff 

Year: 2009 

276 Think Tank X Cultural-Touristic Network Altenkirchen – Perspective ... file 7562 Oct 13, 2013

Altenkirchen is situated in Westerwald/Raiffeisen region of Germany (between the cities of Bonn, Cologne, Mainz and Wiesbaden) and in addition to the 7,000 city inhabitants includes 42 municipalities with a further 24,000 people. It is a ci...

Author: Sanja Zerlauth & Dietmar Wiegand 

Year: 2010 

275 Think Tank X How Is Sustainability ‘Materialised’ in Tourism? Conte... file 1815 Oct 13, 2013

Meaning is one of the most elusive and ubiquitous properties of tourism spaces. This paper analyses the ambiguity of meaning in the materiality of tourism sustainability. Sustainable development and its three interrelated principles of holi...

Author: Neil M. Walsh 

Year: 2010