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Communicating sustainability values of wine producers

Author :	Tobias Danielmeier
School/Work Place :	Otago Polytechnic, New Zealand
Contact :	tobiasd@op.ac.nz
Year :	2016

This paper examines visual design language used in the New Zealand wine industry to communicate values of sustainability. The contribution critically discusses how industry values are physically manifested in and communicated through imagery of vineyards and the built winery environment. This observational study uses design examples and precedencies to outline challenges and opportunities of trading on sustainability.

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Category :: Think Tank XVI

Attachment :: Danielmeier Communicating sustainability values of wine producers PPT.pdf [File Size:4.20MB/Download:331]; Danielmeier, Communicating sustainability values of wine producers.pdf [File Size:93.2KB/Download:514]

Views :: 3069
Registered Date :: 2016.07.02; 08:02:39

Trackback :: https://www.besteducationnetwork.org/Papers_Presentations/14605/430/trackback

Article URL :: https://www.besteducationnetwork.org/Papers_Presentations/14605

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