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RESOURCES: PAPERS & PRESENTATIONS

Author : Sofia Reino
School/Work Place : Queen Margaret University, UK
Contact : SReino@qmu.ac.uk
Year : 2011

In an attempt to encourage businesses making an effort to reduce the negative impacts of tourism, and to maximise the positive outcomes of this activity an extensive number of sustainable tourism labels were developed worldwide. It has been argued that tourism businesses, as well as consumers themselves, commonly state their willingness to embrace more environmentally friendly policies, placing a strong focus on labelling aspects (Font, 2001). However, despite consumers' increased awareness about these issues over the last two decades, sustainability values still fail to significantly influence tourist behaviour (Sharpley, 2001; Manaktola & Jauhari, 2007).

The impact of consumers' engagement is not only determined directly by their consumption. In turn, Harris (2007) suggests that consumer choices also influence the decisions of businesses to adopt sustainable practices. Thus, this author argues that businesses will support sustainable labelling initiatives if they perceive a financial benefit. Therefore, if consumers demanded sustainable products more actively a more proactive approach to the adoption of sustainable practices could be expected from businesses. According to Font (2001) labelling methods have helped to standardise the promotion of responsible practices through a set of criteria which is then assessed by a third party. Consequently, sustainable tourism labels could play an essential role in enlightening the demand of consumers for more sustainable tourism products. But the question is whether these labels are communicating their message to consumers, and if this communication is taking place effectively.


List of Articles
No. Subject Viewssort Date
» Think Tank XI Sustainable Tourism Labels: A Suitable Tool for Consum... file 2643 Oct 14, 2013

In an attempt to encourage businesses making an effort to reduce the negative impacts of tourism, and to maximise the positive outcomes of this activity an extensive number of sustainable tourism labels were developed worldwide. It has been...

Author: Sofia Reino 

Year: 2011 

3 Think Tank IV Environmental Attitudes of Tourism Activity Providers ... file 2838 Oct 13, 2013

This paper looks at the issue of environmental awareness and the related topic of 'ecolabels' in a New Zealand context, adopting a supplier's perspective to gain a greater insight into the attitudes of those managing and providing tourism pr...

Author: Christian Schott 

Year: 2004 

2 Think Tank XI Learning for Sustainable Tourism: Small and Medium Ent... file 3183 Oct 14, 2013

This abstract intends to present QUSS – an integrated Management System for Quality, Sustainability and Safety in theory and practice. QUSS was invented by the NGO Ecocamping and is thus basically applied on camp sites in Europe with focus ...

Author: Tatjana Thimm 

Year: 2011 

1 Think Tank V Ecolabels and Green Globe 21: Awareness and Consumer A... file 3575 Oct 13, 2013

A case in point is New Zealand, where tourism has long been recognised as an important economic force; this is aptly illustrated by the sector’s contribution of 9.6% to the country’s GDP in 2003 (TRCNZ, 2005). The resource at the heart of mu...

Author: Christian Schott 

Year: 2005 

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