An increasing number of destinations face the negative sides of tourism transport. Especially, the motorized (individual) traffic can cause ecological problems due to a risen traffic volume, noise and air pollution or its negative effects on the destination’s environmental quality. This is little surprising as for German leisure travellers the car is the most important means of transport for travelling to and within their holiday destination (Gross, 2011; BMBVS, 2011).

Nevertheless tourists show an increased environmental awareness and quality requirements which make an adequate development of tourism offers necessary. Thus, many destinations focus on “soft mobility” (Schindler, 1999).