Resources

RESOURCES


RESOURCES: PAPERS & PRESENTATIONS

Author : Sven-Olaf Gerdt, Elisa Wagner & Gerhard Schewe
School/Work Place : Centre for Management, University of Münster, Germany
Contact : elisa.wagner@wiwi.uni-muenster.de
Year : 2018

Keywords: green marketing, sustainability engagement, small / owner-managed hotels 


List of Articles
No. Subject Viewssort Date
7 Think Tank XVIII SMTE’s use of SoMe and Sustainability file 235 Jan 07, 2019

Key words: SoMe, Small medium sized tourism enterprises (SMTE’s), Sustainability, Tourism.

Author: Ida Marie Visbech Andersen 

Year: 2018 

» Think Tank XVIII Communication of Sustainability Efforts in the Hospita... file 293 Jan 07, 2019

Keywords: green marketing, sustainability engagement, small / owner-managed hotels

Author: Sven-Olaf Gerdt, Elisa Wagner & Gerhard Schewe 

Year: 2018 

5 Think Tank XVIII The Munich Streetlife Festival: A case study on a gree... file 302 Jan 07, 2019

Key words: Green events, sustainability communication, theory of planned behaviour, transtheoretical model, structure equation model

Author: Elias Butzmann & Christina Tölkes 

Year: 2018 

4 Think Tank XVIII The role of research-based evidence in destination mar... file 416 Jan 07, 2019

Key words: marketing, research-based evidence, partnership, rural tourism, city tourism, sustainability

Author: Yukari Higuchi, Yasuhiro Yamanaka & Hiroaki Hoshi 

Year: 2018 

3 Think Tank XVIII Deconstructing mass tourism with “upscale, all-year-ro... file 510 Jan 07, 2019

Key words: local residents, seasonality, mass tourism, sustainability, tourism development

Author: Tina Šegota 

Year: 2018 

2 Think Tank XVIII Resilience thinking used as a sustainable tourism mark... file 514 Jan 07, 2019

Key words: protected areas, resilience thinking, sustainability, marketing, tool

Author: Claire Louisa Fordred & Kevin Mearns 

Year: 2018 

1 Think Tank XVIII What to communicate about sustainability actions of Fi... file 602 Jan 07, 2019

Key words: sustainability, responsibility, marketing, communication, Finland, villa holiday

Author: Katja Pasanen 

Year: 2018 

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