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RESOURCES: PAPERS & PRESENTATIONS

Author : Stuart E. Levy & Sun-Young Park
School/Work Place : George Washington University, USA
Contact : slevy@gwu.edu, sypark5@usfca.edu
Year : 2011

In recent years, hotel companies have recognized the importance of engaging in responsible business practices as they relate to stakeholders including employees, guests, and the communities in which their properties are located. Accordingly, many of these corporate social responsibility (CSR) initiatives (e.g., towel recycle and reuse programs, employee diversity training) have been widely implemented and are now commonly found throughout the industry. However, hospitality firms that continue to focus solely on mainstream CSR activities may no longer derive a high level of benefit of engaging in CSR efforts, which have traditionally included guest satisfaction, brand preference, positive brand reputation, and increased employee commitment (Bader 2005; Butler 2008; Mensah 2007). At worst, firms may be accused of "greenwashing" if their green practices remain outdated (El Dief and Font 2010).

Innovation practices and research related to hotels have mainly focused on technological and service innovations (Orfila-Sintes et al., 2004; Tseng et al., 2008), with scant attention paid to CSR innovations. Although it is assumed that hospitality firms benefit from continuous innovation in the CSR arena, no prior research has examined the value of CSR innovation from a management perspective. Therefore, the objective of this research is threefold: 1) develop a comprehensive list and categorization of new generation CSR innovations (which we call, "CSR 2.0"); 2) analyze differences between "traditional" and "innovative" CSR activities on key stakeholder outcomes; and 3) compare managerial perspectives in the lodging industry between U.S. east and west coast respondents. All of these research objectives will add to academic and practitioner understanding of sustainability in the hospitality and tourism industries.


List of Articles
No. Subject Viewssort Date
13 Think Tank XIV Implementation and Governance of Hotel Chain's CSR pol... file 30957 Jun 26, 2014

Corporate Social Responsibility (CSR) has gained increasing importance in the tourism industry over the past two decades, making it a central aspect of many business strategies. Many international hotel corporations have integrated CSR polic...

Author: Dagmar Lund-Durlacher & Carolin Brewi 

Year: 2014 

12 Think Tank VI Ethical Issues in Collaboration in the Aviation Industry file 24481 Oct 13, 2013

The aviation industry is a critical element of any tourism system, and has several secondary effects – a source of employment and foreign exchange earnings. A ‘national carrier’ is also a symbol of the country, a source of pride amongst the ...

Author: Ravi Ravinder 

Year: 2006 

11 Think Tank VI Corporate Social Responsibility or Government Interven... file 5817 Oct 13, 2013

Implicit in notions of sustainable development is an holistic triple bottom line approach that seeks to preserve essential ecological processes, protect human heritage and biodiversity and foster inter and intra-generational equity whilst r...

Author: David Wood & Jack Carlsen 

Year: 2006 

» Think Tank XI CRS 2.0: Management Perspectives of Sustainable Hospit... file 5135 Oct 14, 2013

In recent years, hotel companies have recognized the importance of engaging in responsible business practices as they relate to stakeholders including employees, guests, and the communities in which their properties are located. Accordingly...

Author: Stuart E. Levy & Sun-Young Park 

Year: 2011 

9 OPA award Environmental Training and Measures at Scandic Hotels,... file 4932 Dec 01, 2013

Hotels are traditionally geared towards providing a high-level of comfort and entertainment, as well as a broad spectrum of services, often without giving much concern to associated environmental or socio-economic impacts. Hotel companies ty...

Author: Paulina Bohdanowicz, Branko Simanic & Ivo Martinac 

Year: 2004 

OPA: 2004 Outstanding Paper Award Winner 

8 Think Tank VIII Responding to Climate Change in Australian Resort Hote... file 4428 Oct 13, 2013

Extensive infrastructure and client expectations of luxury will mean that their carbon footprint and water usage is likely to exceed significantly that of average urban households. Often located in coastal or riverine settings, they are vuln...

Author: Charles Arcodia & Chantal Dickson 

Year: 2008 

7 Think Tank VI Corporate Social Responsibility and Marine Tourism Org... file 3758 Oct 13, 2013

Corporate Social Responsibility (CSR) has become an important issue for some governments but the tourism industry appears to be slow in adopting CSR strategies. By focusing on CSR, we argue that the implementation of CSR audits could help t...

Author: Ya-Ting Huang, David Botterill & Eleri Jones 

Year: 2006 

6 Think Tank VI Hilton Environmental Reporting as a Tool of Corporate ... file 3720 Oct 13, 2013

This paper reports on the history, criteria and procedures within Hilton Environmental Reporting, a computerized reporting tool created by Addsystems for Hilton International. The development and implementation process of the upgraded versi...

Author: Paulina Bohdanowicz 

Year: 2006 

5 Think Tank VI Sustainable tourist accommodation management: The role... file 3511 Oct 13, 2013

The integration of sustainability within the domain of tourism has recently made considerable progress. For instance, in the UK and the Netherlands, the most important federations of tour operators, the FTO and the ANVR, have introduced obli...

Author: Menno Houtstra 

Year: 2006 

4 Think Tank IV Environmental Training and Measures at Scandic Hotels,... file 3443 Dec 01, 2013

Hotels are traditionally geared towards providing a high-level of comfort and entertainment, as well as a broad spectrum of services, often without giving much concern to associated environmental or socio-economic impacts. Hotel companies ty...

Author: Paulina Bohdanowicz, Branko Simanic & Ivo Martinac 

Year: 2004 

OPA: 2004 Outstanding Paper Award Winner 

3 Think Tank VI Corporate Social Responsibility and Travel & Tourism B... file 3336 Oct 13, 2013

This paper discusses some economic, social, and environmental “hard issues” for the travel and tourism (T&T) industry with the aim of shedding some light on little discussed aspects of industry corporate social responsibility (CSR) with ...

Author: David Stipanuk 

Year: 2006 

2 Think Tank VI Corporate Social Responsibility in the Catalan hospita... file 3315 Oct 13, 2013

The practices of CSR have attracted the attention of the investigators, who have prepared a great diversity of theories and the international organisms, which have done recommendations, so that the companies have added them in their strategi...

Author: Ramon Palau 

Year: 2006 

1 Think Tank XVIII Sustainable Experience: Innovative sustainable communi... file 548 Jan 07, 2019

Key words: Customer Experience, Sustainable Marketing, CSR, Communication, Hospitality Management

Author: Annkathrin Weiss & Matthias Straub 

Year: 2018 

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