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RESOURCES: CASE STUDIES

Author : Nicole Häusler & Dörte Kasüske
Section : International Cases in Sustainable Tourism Book Contributions
Year : 2013
Related Link : http://www.goodfellowpublishers.com/free...rism2.pptx

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publishers website. Following the link you can access the free of charge Powerpoint presentation on agritourism in India.

Synopsis and Learning Outcomes

This case study introduces agritourism as an approach to tourism which may pave the way for sustainable development in rural areas. It provides a detailed discussion of the concept of agritourism including the benefits, constraints and success factors involved, using the example of India, a country where 85% of the population depend on agriculture for their livelihood.

The Agri Tourism Development Corporation (ATDC) is an initiative which develops, actively promotes and encourages agritourism in the state of Maharashtra. The organisation aims to create sustainable livelihoods in rural areas by providing training, creating employment opportunities and linking tourism with agricultural production and related activities such as the manufacture of handicrafts. ATDC has established 113 Agri Tourism Centres across the state, which are run by local farmers and organisationally connected by ATDC. These Agri Tourism Centres serve predominantly domestic tourists from urban areas, who are provided the opportunity to interact with rural villagers and farmers in order to experience authentic Indian agricultural traditions in unexploited natural environments.

This case study discusses the contributions of agritourism to farmers directly involved as well as to villagers indirectly affected by it. These contributions may range from economic benefits, education and awareness of the necessity to preserve natural resources to promote the empowerment of marginalised community groups.

After completing this case study, learners will be able to:

  1. discuss advantages and disadvantages of implementing agritourism in rural areas;
  2. distinguish this approach from other tourism approaches; and
  3. apply the concept of agritourism to specific cases and different contexts.

List of Articles
No. Subject Datesort
20 BESTEN case studies Early BEST Case Studies file Oct 10, 2013

Early BEST Case Studies Business Enterprises for Sustainable Travel, an initiative of The Conference Board in association with the World Travel and Tourism Council, developed a series of case study publications. These highlight successful business practices utilized by travel and ...

Author: Business Enterprises for Sustainable Travel (BEST) 

19 BESTEN case studies Innovation for Sustainable Tourism Case Studies file Oct 13, 2013

Introduction to the Case Studies BEST EN TTVII hosted an industry forum facilitated by BEST EN Committee Member, Dr. Deborah Edwards in which three local practitioners from Arizona described their sustainable tourism products, how they deal with the barriers to innovation and how ...

Author: Jack Carlson & Deborah Edwards 

Section: Industry Forum Case 

Think Tank Topic: Innovation for Sustainable Tourism 

18 BESTEN case studies Tasting Arizona file Oct 13, 2013

Case 1: Tasting Arizona Tasting Arizona is a consortium of tourism, non-government, indigenous, farming, education, community, festival and food organizations that aim to provide ‘local flavor’ to customers in Arizona (see Table 1). Tasting Arizona began as a series of workshops h...

Author: Jack Carlson & Deborah Edwards 

Section: Industry Forum Case 

Think Tank Topic: Innovation for Sustainable Tourism 

17 BESTEN case studies Diablo Canyon Rural Planning Area file Oct 13, 2013

Case 2: Diablo Canyon Rural Planning Area Diablo Trust is a land management team that was initiated in 1993 by two farming families the Metzgers and the Prossers to provide a forum for the community to actively participate in land stewardship. The Diablo Trust is an innovative app...

Author: Jack Carlson & Deborah Edwards 

Section: Industry Forum Case 

Think Tank Topic: Innovation for Sustainable Tourism 

16 BESTEN case studies Xanterra LLC: You Can't Save What Measure... Corporate Envir... file Oct 13, 2013

Case 3: Xanterra LLC: You Can't Save What Measure...Corporate Environmental Sustainability Xanterra is the USA’s largest national park concessioner, operating hotels, lodges, restaurants, retail, campgrounds and transportation systems in more than 20 locations, including: Grand Ca...

Author: Jack Carlson & Deborah Edwards 

Section: Industry Forum Case 

Think Tank Topic: Innovation for Sustainable Tourism 

15 WTTC case studies Grupo PUNTACANA, Dominican Republic file Oct 13, 2013

Grupo PUNTACANA, Dominican Republic Destination Stewardship Award Winner 2009 Punta Cana is the biggest tourism destination in the Dominican Republic, and the third biggest in the Caribbean, attracting more than 2 million visitors a year. What began as a hotel development in the e...

Author: Tourism for Tomorrow Awards 

Section: WTTC Tourism for Tommorrow Awards Case Studies 

14 WTTC case studies Marriott International Inc, USA & Global file Oct 13, 2013

Marriott International Inc, USA & Global Global Tourism Award Winner 2009 Founded in 1927, Marriott International Inc is one of the world’s largest hospitality groups with over 3,000 lodging properties, 17 brands and more than 151,000 employees. The company’s sustainability go...

Author: Tourism for Tomorrow Awards 

Section: WTTC Tourism for Tommorrow Awards Case Studies 

13 WTTC case studies NatureAir, Costa Rica file Oct 13, 2013

NaturAir, Costa Rica Conservation Award Winner 2009 Founded in 1990 and purchased in 2001 by the Nature Group, NatureAir – a passenger airline based in San Jose, Costa Rica – is setting a global precedent by fully mitigating its fleet’s carbon footprint through high-impact local c...

Author: Tourism for Tomorrow Awards 

Section: WTTC Tourism for Tommorrow Awards Case Studies 

12 WTTC case studies Zakoura Foundation for Micro-Credit, Morocco file Oct 13, 2013

Zakoura Foundation for Micro-Credit, Morocco Community Benefit Award Winner 2009 The Zakoura Foundation has taken micro-credit loans and financial development in rural Morocco to a successful and sustainable level, which brings tourists a preserved and authentic experience and upl...

Author: Tourism for Tomorrow Awards 

Section: WTTC Tourism for Tommorrow Awards Case Studies 

11 WTTC case studies Alpine Pearls: A Network Promoting Environmentally Friendly ... Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Dagmar Lund-Durlacher, Anja Hergesell & Karmen Mentil 

Section: International Cases in Sustainable Tourism Book Contributions 

10 WTTC case studies Planning for Sustainability: The Okavango Delta Management Plan Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Haretsebe Manwa 

Section: International Cases in Sustainable Tourism Book Contributions 

9 WTTC case studies Montenegro: Wild Beauty Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased by Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publis...

Author: Christian Baumgartner 

Section: International Cases in Sustainable Tourism Book Contributions 

8 WTTC case studies Tourism and the Great Barrier Reef: Healthy Reef, Healthy In... Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased by Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publis...

Author: Chris Briggs, Gianna Moscardo, Laurie Murphy, Margaret Gooch & Brian King 

Section: International Cases in Sustainable Tourism Book Contributions 

7 WTTC case studies Accor Standing for Children’s Rights in Tourism Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Camelia Tepelus 

Section: International Cases in Sustainable Tourism Book Contributions 

6 WTTC case studies Banyan Tree: Embracing the Environment, Empowering People Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Tanya MacLaurin & Michael Chiam Kah Min 

Section: International Cases in Sustainable Tourism Book Contributions 

5 WTTC case studies Corporate Social Responsibility and the Sustainable Tourism ... Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased by Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publis...

Author: Cynthia S. Deale 

Section: International Cases in Sustainable Tourism Book Contributions 

4 WTTC case studies Zakynthos: Supply Chain Management and Customers’ Involvemen... Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased by Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publis...

Author: Marianna Sigala 

Section: International Cases in Sustainable Tourism Book Contributions 

» WTTC case studies Back to the Roots: Agritourism in India Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Nicole Häusler & Dörte Kasüske 

Section: International Cases in Sustainable Tourism Book Contributions 

2 WTTC case studies Namibia’s Communal Conservancy Tourism Sector Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Joram Ndlovu 

Section: International Cases in Sustainable Tourism Book Contributions 

1 WTTC case studies Whale Watch Kaikoura Nov 29, 2013

The case study has been published in the book International Cases in Sustainable Travel & Tourism and can be purchased from Goodfellow Publishers. To receive an exclusive 10% discount on the book enter the code BESTENGP at checkout when buying directly from the Goodfellow Publ...

Author: Stephen L. Wearing & Paul A. Cunningham 

Section: International Cases in Sustainable Tourism Book Contributions 

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