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Key words: Customer Experience, Sustainable Marketing, CSR, Communication, Hospitality Management
Recent challenges within the hospitality industry highlight a critical need for research and innovation to inform management practice. Surprisingly, however, a comprehensive review of literature has found that innovation research within the...
Author: Conrad Lashley & Barry O'Mahony
Year: 2007
Author: Annkathrin Weiss & Matthias Straub
Year: 2018