4 |
Think Tank XVIII
The Munich Streetlife Festival: A case study on a gree...
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4298 | Jan 07, 2019 |
Key words: Green events, sustainability communication, theory of planned behaviour, transtheoretical model, structure equation model
Author: Elias Butzmann & Christina Tölkes
Year: 2018
|
3 |
Think Tank XVIII
What to communicate about sustainability actions of Fi...
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15836 | Jan 07, 2019 |
Key words: sustainability, responsibility, marketing, communication, Finland, villa holiday
Author: Katja Pasanen
Year: 2018
|
2 |
Think Tank XVIII
Persuasive communication: an experiment on hotel guest...
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1873 | Jan 07, 2019 |
Key words: personal values, smart water-saving technology, community-based social marketing, science communication, pro-environmental behaviour, field experiment.
Author: Pablo Pereira-Doel, Xavier Font & Candice Howarth
Year: 2018
|
1 |
Think Tank XVIII
Sustainable Experience: Innovative sustainable communi...
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3964 | Jan 07, 2019 |
Key words: Customer Experience, Sustainable Marketing, CSR, Communication, Hospitality Management
Author: Annkathrin Weiss & Matthias Straub
Year: 2018
|