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Author : Girish Prayag & Talia Alders
School/Work Place : SKEMA Business School, France (Girish Prayag), National Trust, UK (Talia Alders)
Contact : girish.prayag@skema.edu
Year : 2012

Social exchange theory and the mobility paradigm are used to understand residents’ perceptions on the impacts of the 2012 Olympic Games and their relocation intentions. Confirmatory factor analysis on a sample of 212 residents of London city, surveyed in four major parks, revealed that they mostly associated the event with positive economic impacts, negative environmental impacts, and positive socio-cultural impacts. Residents did not associate the Games with any of the negative socio-cultural impacts, negative economic impacts, and positive environmental impacts. Residents are unlikely to relocate if they perceive the event to contribute many positive economic impacts but are more likely to move away if they associate the event with many negative environmental impacts. Implications for event organizers and event impact studies are offered.


List of Articles
No. Subject Views Datesort
2 Think Tank VIII A Conceptual Ex Ante Framework for the Strategic Study... file 9960 Oct 13, 2013

The area of sport event tourism has been growing over the last years, which led to an increasing amount of research that has analysed both the economic and social impacts of sport events. Whereas a substantial amount of ex post assessment fr...

Author: Nico Schulenkorf 

Year: 2008 

OPA: 2008 Runner Up 

» Think Tank XII Residents' Perceptions on Event Impacts an Relocation ... file 3419 Nov 06, 2013

Social exchange theory and the mobility paradigm are used to understand residents’ perceptions on the impacts of the 2012 Olympic Games and their relocation intentions. Confirmatory factor analysis on a sample of 212 residents of London city...

Author: Girish Prayag & Talia Alders 

Year: 2012 

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