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RESOURCES: PAPERS & PRESENTATIONS

The role of research-based evidence in destination marketing and management

Author :	Yukari Higuchi, Yasuhiro Yamanaka & Hiroaki Hoshi
School/Work Place :	Faculty of Environmental Earth Science, Hokkaido University, Japan, and Ski Holiday, a ski-related volunteer group in the Asahikawa destination, Japan
Contact :	y.higuchi@ees.hokudai.ac.jp
Year :	2018

Key words: marketing, research-based evidence, partnership, rural tourism, city tourism, sustainability

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Category :: Think Tank XVIII

Tag :: marketing; research-based evidence; partnership; rural tourism; city tourism; sustainability

Attachment :: TTXVIII 2018 Higuchi, Yamanaka, Hoshi.pdf [File Size:563.8KB/Download:546]

Views :: 7867
Registered Date :: 2019.01.07; 17:07:34

Trackback :: https://www.besteducationnetwork.org/Papers_Presentations/16092/f5f/trackback

Article URL :: https://www.besteducationnetwork.org/Papers_Presentations/16092

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313	This paper narrates processes associated with the development of microtourism enterprises as one part of a broader organically determined sustainable development agenda in a north eastern coastal village in Bali. The paper’s narrative is co... Author: Gayle Jennings Year: 2010
312	Think Tank XVIII Resilience thinking used as a sustainable tourism mark...	6865	Jan 07, 2019
312	Key words: protected areas, resilience thinking, sustainability, marketing, tool Author: Claire Louisa Fordred & Kevin Mearns Year: 2018
311	Think Tank XV Luxury and Sustainability in Tourism Accommodation – a...	6875	Jul 27, 2015
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309	OPA award Can Direct Communication at the Point of Consumption R...	6961	Jan 07, 2019
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308	Governments throughout Australia and elsewhere recognise that tourism is an important sector of the economy, and are encouraging its growth in a variety of ways, some more environmentally sound than others. This papers presents not the resul... Author: Ronda J Green Year: 2015
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307	As an international tourism destination, Turkey serves mostly European tourist markets due to her closeness to European markets. Turkey and Europe has a long shared history of relationships. However, Turkey and Turkish people have a rather b... Author: Yasin Boylu, Asli D. A. Tasci & William C. Gartner Year: 2008
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305	Think Tank XVIII Certification as a tool to identify sustainable touris...	7175	Jan 07, 2019
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303	Think Tank VII Outfitting and Guiding as Sustainable Tourism	7277	Oct 13, 2013
303	The antecedents of the modern outfitter are numerous and varied, reaching far back into mythology, allegoric literature, history, and geographic exploration. Throughout history, guides have played two distinct roles, the pathfinder and the m... Author: Norma Nickerson Year: 2007
302	Think Tank VII The Uptake of Innovation in Tourism Organisations: Bar...	7296	Oct 13, 2013
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301	Think Tank XVIII SMTE’s use of SoMe and Sustainability	7337	Jan 07, 2019
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299	Think Tank XVIII Communication of Sustainability Efforts in the Hospita...	7411	Jan 07, 2019
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298	Progress towards a more sustainable future of tourism is conditioned by simultaneous improvements of the production and consumption of leisure. Consequently, efforts are done by companies (hotels, airlines, tour operators, etc), governmental... Author: Adriana Budeanu Year: 2012
297	OPA award Sustainable Tourism on a Mass Tourism Island: An Explo...	7478	Oct 23, 2019
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296	Think Tank VI Family Businesses and Sustainable Tourism: the Role of...	7499	Oct 13, 2013
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