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Author : Donruetai Kovathanakul
School/Work Place : Khon Kaen University, Thailand
Contact : kdonru@yahoo.com
Year : 2009

This research aims to propose a sustainable tourism development plan for the City of Nan. Since the year 2000, Nan civil society leaders, national and international stakeholders have tried to develop Nan into a world heritage destination. In 2003, Nan also received the first rank of national community participation from the United Nations Development Program (UNDP, 2003).

The scope of this study is the Old City of Nan 0.18 square kilometres, and the area of Phrathat Chae Haeng 0.13 square kilometres (Office of the Natural Resources and Environmental Policy and Planning, 2005). The research methodology used is primary, secondary, and archives documentation. The field survey is for cultural heritages and tourism development of the Old City of Nan for qualitative research. The data analyses the comparison of the cultural heritage development of Luang Prabang’s world heritage area (1995) and the Old City of Nan. The beginning of Thailand tourism development is the background necessary for the reader to understand the situation clearly. Many problems arise from tourism, but at the same time, tourism is a tool for industry development.

It is complicated and involves many organizations in the tourism management of Nan. The complexity of Thailand’s organizations relating to tourism and governmental policies along with the main tourism authorities, indirect tourism organizations, and the local authorities are reviewed and elucidated clearly not only for the City of Nan, but also the Thailand tourism system.


List of Articles
No. Subject Views Datesort
28 Think Tank IX Malay Small Family Business Values file 7736 Dec 19, 2013

In Malaysia approximately 90% of the businesses are categorized as small and medium enterprises (SMEs). The majority of these small businesses are family owned and make a significant contribution to Malaysian Gross Domestic Product. The prev...

Author: Askiah Jamaluddin & Jack Carlsen 

Year: 2009 

27 Think Tank IX What do sustainable tourism researchers value? An anal... file 7404 Oct 13, 2013

Sustainable Tourism has emerged as a major field of specialisation within tourism and has been so pervasive that some have suggested that the field represents a fifth platform of tourism research, while others have argued that the field has...

Author: Pierre Benckendorff 

Year: 2009 

26 Think Tank IX The West in the East: Conflict in the Values of Volunt... file 4417 Oct 13, 2013

Consequently, the aim of this research was to explore the complexity of trying to work within a framework of sustainability, with a given number of stakeholders (in this case, a UK organisation, its customers (volunteers, primarily British) ...

Author: Angela M. Benson 

Year: 2009 

25 Think Tank IX How to create superior value in sustainable tourism: ... file 7469 Oct 13, 2013

Extensive research and practical implementation concerning the value of natural resources has thus far been conducted when one considers for example wildlife-, eco- and cultural tourism, however many of these values originate from industry ...

Author: Philipp E. Boksberger & Jack Carlsen 

Year: 2009 

24 Think Tank IX Revitalizing Community Values through Railway Regenera... file 8416 Oct 13, 2013

This paper presents a tourism research and education approach for the optimization of social capital invested in community action in support of railway tourism in the Asia Pacific region. The main hypothesis of the research is that railway r...

Author: Ian Chaplin 

Year: 2009 

23 Think Tank IX Labour Justice and Sustainable Tourism: The Centrality... file 6990 Oct 13, 2013

What we value is intricately linked to our morality and our ethics, whether personal or corporate. Sustainability is essentially a statement of morality, embedding as it does the notion of inter- and intra-generational equity. This includes,...

Author: Stephanie Chok & Jim Macbeth 

Year: 2009 

22 Think Tank IX Using Social and Political Values to Assess Host Commu... file 3921 Oct 13, 2013

Tourism, like any other endeavour, operates within the social and political domains of a community, and it is therefore likely that residents with different social and political values would hold different representations of tourism. In the ...

Author: Margaret Deery, Leo Jago & Liz Fredline 

Year: 2009 

21 Think Tank IX Values: Dollars, trees or feelings? file 2644 Oct 13, 2013

The importance of values to tourism is but one aspect of the importance of values in human interactions with the natural environment and even more broadly to the human condition. However, attempts to understand the impact of values on behav...

Author: Denise Dillon 

Year: 2009 

20 Think Tank IX Tourism Price Competitiveness: a neglected ‘value’ in ... file 3517 Oct 13, 2013

Price competitiveness is one of the most important factors in the overall tourism competitiveness of a country or a destination. There is widely accepted evidence that prices are one of the most important factors in decisions about whether, ...

Author: Larry Dwyer & Peter Forsyth 

Year: 2009 

19 Think Tank IX Valuing water: Perceived differences in attitude and u... file 4950 Oct 13, 2013

The recent explosion of second home development in tourism areas around the world is a reflection not only of the increased mobility of capital and people associated with the effects of globalization but also the development models employed ...

Author: Alison M. Gill, Peter W. Williams & Shelagh Thompson 

Year: 2009 

18 Think Tank IX The role of values in sustaining the hospitality labou... file 6517 Oct 13, 2013

The role of human resources in sustaining hospitality enterprises has long been recognized (Hjalager und Andersen 2001; Baum 2007). Personnel are considered vital for the delivery of touristic experiences, thus being a central ingredient of ...

Author: Anja Hergesell, Ulrike Bauernfeind & Dagmar Lund-Durlacher 

Year: 2009 

17 Think Tank IX The elusiveness of sustainability in tourism: The cult... file 6281 Oct 13, 2013

Sustainable tourism is perhaps the most prominent feature of contemporary tourism discourse. However, despite its prominence for several decades, achieving sustainability remains as elusive as ever. This paper explores the concept of the cu...

Author: Freya Higgins-Desbiolles 

Year: 2009 

16 Think Tank IX Do Chinese tourists find their in-group members more t... file 2125 Oct 13, 2013

Furthermore, social identity theory suggests that people are attracted to others who are familiar to themselves because their similarity reinforces their self-image (Tajfel, 1982), and that people from collectivist culture tend to favour in-...

Author: Rui Jin Hoare, Ken Butcher & Danny O'Brien 

Year: 2009 

15 Think Tank IX Developing a knowledge platform on value of parks for ... file 2885 Oct 13, 2013

National Parks and other protected natural areas are a significant point of focus for tourism activity globally. Consequently it is important to understand the values of parks for tourism to assist with effective policy, planning and manage...

Author: Michael Hughes & Jack Carlsen 

Year: 2009 

14 Think Tank IX De-constructing the Cosmopolitan Gaze file 3188 Oct 13, 2013

Introduction: Nurturing effective intercultural dialogue through tourism has been positioned to be an emergent challenge to tourism professionals working toward sustainability in a globalised world (Robinson and Picard 2006). This interdisci...

Author: Patricia Johnson 

Year: 2009 

13 Think Tank IX Exploring Tourists’ Environmental Learning, Values, an... file 5339 Oct 13, 2013

There is a need for a research agenda, which achieves a holistic understanding of the nature and influences of environmental learning on tourists’ environmental values and travel experiences in relation to climate change. Why, because touri...

Author: Ulrike Kachel & Gayle Jennings 

Year: 2009 

» Think Tank IX Sustainable Tourism Development Plan for the Old City ... file 8085 Oct 13, 2013

This research aims to propose a sustainable tourism development plan for the City of Nan. Since the year 2000, Nan civil society leaders, national and international stakeholders have tried to develop Nan into a world heritage destination. I...

Author: Donruetai Kovathanakul 

Year: 2009 

11 Think Tank IX Sustainable Tourism Principles Reflected in Award-Winn... file 4292 Oct 13, 2013

There has been increased attention given to sustainable tourism monitoring and evaluation efforts, including corporate policies, guidelines and codes of conduct as well as certification programs (e.g., Dodds and Joppe 2005; Font and Harris ...

Author: Stuart Levy & Donald Hawkins 

Year: 2009 

10 Think Tank IX Valuing Open Innovation Environments in Tourism Educat... file 5822 Oct 13, 2013

The world has changed tremendously since the publication of Our Common Future by the World Commission for Environment and Development (1987), which elevated the concept of sustainable development from grassroots initiatives to the forefront...

Author: Janne Liburd & Anne-Mette Hjalager 

Year: 2009 

9 Think Tank IX Recreation Specialisation and Destination Image: A cas... file 2592 Oct 13, 2013

Papua New Guinea (PNG) should be to Australia what Costa Rica and Belize are to the USA – a proximate and successful tourist destination that attracts sustainable numbers of tourists drawn to the extraordinary diversity of endemic wildlife,...

Author: Kevin Lyons, Kevin Markwell & Patricia Johnson 

Year: 2009 

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